Every GURU bike is custom-crafted and hand-finished to the highest standards in the bike industry. This 'one soul at a time' approach – featuring a wide array of personalization options – is what makes every single GURU so special.

Nevertheless, we know some of you are looking for that extra special touch, the custom design or detail that can make a great bike even more distinctive. The GURU Custom Shop was set up for those customers—you know who you are.

Whether it's matching a particular paint hue or incorporating your favourite tattoo into a one-of-a-kind graphic, the Custom Shop design team can make it happen. Let our visual experts bring your personal inspiration to life.

For more information on the GURU Custom Shop, contact custompaint@gurubikes.com.